Recently launched mobile and online recommendation service Goodrec is available online, in the Apple iPhone App store, and on any mobile browser. With Goodrec, anyone can make quick and private recommendations for restaurants, nightlife, movies, books, and more online or from their mobile device. Users can also remember recommendations for the future with contextually aware one-click bookmarks. To assist in the recommendation process the service offers “Thumbs Up” / “Thumbs Down” options and other quick tips and intelligent suggestions based on personal taste and friends' recommendations. It also offers the ability to filter and sort based on personal preferences or to zoom into a neighborhood map and make recommendations from the map itself. The service allows users to invite friends via e-mail or SMS. San Francisco-based Goodrec was founded in 2007 and is backed by Jeff Clavier's SoftTech VC, Richard Wolpert's Chance Technologies, and Betaworks.
Our Take on the application: Positive: uses iPhone GPS to determine current location, thumbs and color-coded display makes it easier to use. Negative: Touch screen implementation is cumbersome; it is difficult to zoom in on map which displays many businesses; we didn't see anything about "private" about the recommendations; in a random test search for a pizza chain it pointed us to an outlet forty miles away from an outlet in our specified location. Neutral: requires username and password (necessary, of course, to match friends). -Stuart Whitaker, Smarajit Dasgupta
Wednesday, October 1, 2008
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